Jennifer Sharpe
Senior Vice President/Director Media RelationsJennifer has helped manage communications and public relations efforts for the past 12 years, supporting a variety of clients, including NBA’s Charlotte Bobcats, Sealy, Naturex, SmartyPants Vitamins, The Fuller Brush Company, Wachovia Bank and BASF Chemical Corp. Specializing in media relations, product placement and event management. She has secured editorial coverage in national, regional and trade media, including CNN, The Today Show, Bloomberg Businessweek, USA Today, Golf Digest, Good Housekeeping, Ladies’ Home Journal, Woman’s Day, The New York Times, and The Washington Post.
While on the Wachovia team, she helped launch and generate publicity for Wachovia’s savings program, Way2Save, and contributed to the overall success of the program, which won two MarCom awards and generated over 100 million earned media impressions.